Sadly, everyone’s favorite novelty drink, the Unicorn Frappuccino,
is coming to its end in a few days. But while eliminating this sugary, neon
colored drink is sad, this opens room on the menu for other Instagram worthy drinks
to come. The C.E.O., Kevin Johnson, “confirmed that Starbucks will be adding more limited edition novelty drinks to
their menu in the future.” Rumors of the flavor of this drink include a mermaid
inspired beverage, as well as a rainbow swirl.
This text (and this drink) displays the pop culture of today’s
world; so infatuated with new trends, yet always waiting for the next best
thing. While I did not try the unicorn frap and do not plan on doing so, the
people I know who have tried it are less than impressed. It seems like a drink
that people NEED to try, but only once. This also points out a flaw that
everyone wants to conform to new trends, but once they spend 5 dollars on a
drink, they realize it is not really all that great.
Starbucks as a business chain is very good at their stuff. They
know that people will pay whatever amount of money in order to get an infamous
drink because they are Starbucks. Also, I have observed they have such good social
media coverage. With Starbucks nationwide, it’s a wonder how much money comes
out of their corporation.
I think that at times, we are all guilty of “trying the
unicorn frap” in one form or another. Americans tend to be consumers of trends that
may not even be logical. But, let’s face it: at least we are passed the silly
band stage.
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